There are many different printing ideas that you can use to help spice up your business efforts. Large format printing is certainly one way to attract attention. Thanks to new digital technology, you can now have custom printing options that use the large formats in many creative ways.
What Is Large Format Printing?
Large format printing creates posters, banners and similar-size products that can be used for a wide variety of means. Generally speaking, banners can be printed up to five feet wide and more depending on the printer available and the detail is simply superb given the digital printers that have recently been produced.
Before, such large scale printing lacked the intricate details and color schemes that are now possible with the digital process and new inks which help create a more defined, colorful appearance. Plus, there are now new materials that this type of color printing uses which offers even more flexibility.
How Can Large Format Color Printing Help Your Efforts?
There are a number of ways that you can incorporate large custom printing into your marketing efforts. All it takes is a little imagination and you can use this unique format to expand your customer base.
Custom Shaped Posters and Prints: Who says you have to stick with rectangles when you can create unique-shaped posters and other large prints for your needs? You can create a poster in the shape of your logo or perhaps one that matches the main subject of the printing. Your imagination is the only limit when it comes to custom-shaping your large format prints.
Double-Sided Banners: We often think about the one side, but what about the other? Here, you can print on both sides so that you can have the same message or a different one that catches potential customers on both sides.
Weather-Proofing: You no longer have to worry about that sudden, unexpected storm ruining your posters when they are made from the right materials and have the proper protection. This means that you can leave them outside or exposed to the elements longer to keep the public informed about what you are doing.
Why Choose Printing in Large Format?
There are a number of reasons why this particular format works so well for printing, but the truth is that it comes down to being large. To have access to large format printing that is just as versatile as small format printing means that your business or efforts can really benefit from the results.
Large posters and banners really attract attention, especially if they are crafted into different shapes or unusual colors which make them stand apart. For many businesses or those who simply want to create more attention, this type of format can really work for your needs.
In Hampton Roads, you can find the best custom printing in the area right here at Hackworth. Take advantage of the large format posters, banners and more for your color printing needs. You can even work with our graphic design professionals here to get exactly what you want so that it will have the right impact on your audience.
Contact our Color Department at 757-545-7675 or color@hackworth.co if you have additional questions about large format color printing.