The worlds of graphic design and printing have long been intertwined, and now the power of digital art has become more and more important. It’s no surprise to see that many of the trends coming in 2015 have already been set in motion from previous years. Ever since the mid-2000s, there’s been a clamor for change in the way that designs were introduced to people – more functionality, less fluff.
Well, graphic design in 2015 is set to follow these trends more than ever. Whether you live in Los Angeles, CA or Chesapeake, VA you’ll notice many of these graphic design trends hitting everything from the pages you visit on your tablet to the advertisements you walk past on your way to work.
Video Sliders
Full-length image slider shows have been a huge part of web design for quite some time, and it’s no surprise to see that this aspect of graphic design is only going to get more prominent. As full-width videos start to become the norm, and as media is used to introduce people to websites more and more, it’s no surprise to see that these enterprising methods are becoming the norm for startups and services all across the globe.
Time Repeating Itself​
Fashion trends are something that have always come back into style – but it looks like 2015 could herald a return to the 80s and 90s. Blocky, solid graphics and rather simplistic styles look to be the next way to go – with the height of modern technology, though, these designs are far more refined. You might find that new graphics, ads and clothing will resemble something that was around in the 1990s, but it’s going to look better than ever. ​
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Less is More
Cleaner designs have become the norm for quite some time, and with website design especially this has really settled in as the way to go. Smaller extras, more concern on quality and getting the actual message across is becoming the focus more so than ever. Whether it’s a company website or packaging for a bag of chips, the approach of minimizing the fluff and making the design more relatable has really settled in as the path to go down for many graphic design teams.
Demand is Growing
The graphic design industry is one that already sees a high demand for qualified individuals, and there are plenty of opportunities for a designer to ply their trade. If you think that you could be a successful graphic designer, then you should really consider getting involved through college courses, internships and online training. There are many ways to hone your graphic design skills in 2015.
It’s safe to say that in the world of advertising and graphic design, 2015 is going to focus on clearly and concisely communicating brand messaging and awareness. The age of fluff and extravagance is over, and the age of customer satisfaction is here.